IACCW Member Event: How to Craft Compelling Online Courses from Your Creative Content

June 30, 2016

Julia McCutchen interviews Mark MatousekMarkMatousek_250
on 7th July

Most of us who write understand that earning an abundant living exclusively from writing books is the exception rather than the rule. This is the case even when our books are published and promoted by traditional publishers (or not as the case may be!) and we’re actively engaged in building our platform to connect directly with our readers.

The reality is that the bulk of our income as authors is likely to come from the related activities we create to share our ideas, insights and stories. There are multiple possibilities for doing so such as speaking engagements, leading workshops and retreats, offering mentoring and more.

One of the most popular options today, particularly for appealing to an international audience, is to develop online courses – taught live and through audio or video – to share the material from any body of work we’ve created, including books.

In this session, you’ll learn how to:

  • See your content with fresh eyes and understand what participants will need
  • Extract material from what you already have and add practical details to craft your course
  • Turn one book or body of work into several different online courses
  • Identify the best way to teach your course – live and/or through video and audio
  • Decide whether to offer your course exclusively to your own audience or partner with others for a broader reach

Mark Matousek is the award-winning author of five books, a featured blogger for Psychology Today, Purple Clover, and Huffington Post, and contributor to numerous anthologies and publications including The New Yorker, O: The Oprah Magazine (contributing editor), The New York Times Magazine, and many others. A popular lecturer and writing teacher, he is on the faculty of the New York Open Center, The Omega Institute, The Mandala Center, Kripalu, and Esalen, amongst others, and is the Creative Director of V-Men (with Eve Ensler), an organization devoted to ending violence against women and girls. His latest book is Ethical Wisdom for Friends. For more information see www.markmatousek.com

1 Comment »

  1. Mark shared a wealth of ideas and information from his 10 years’ experience teaching online courses and included tips for creating both live and home study courses as well the difference between the courses you run yourself and those where you partner with other people and organisations.

    If you didn’t manage to catch the live interview, check out the audio recording which will remain available to all FREE & FULL Members for the next 3 months. Membership details here http://www.iaccw.com/159/benefits-join Enjoy!

    Comment by Julia — July 7, 2016

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